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Author: Wayne Beynon

Long running Kit Kat legal battle fails in EU courts

Confectionary multinational Nestle has this week failed to persuade European courts that it should grant the UK trademark request on the shape of its well-known chocolate bar, the Kit Kat. In a long-running case Nestle attempted to prove that the shape of the four-finger bar was what consumers used to

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Remarketing: a useful but risky online advertising strategy

As technology advances, so does the marketing and advertising industry, with companies using a myriad of automated online strategies in order to optimise their targeted advertising requirements. Remarketing is a form of targeted advertising, and an effective way that companies can draw in more business by advertising to people that

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Tech industry backs Facebook’s fight to protect user privacy

When Edward Snowden revealed the true extent of the USA’s digital surveillance programme last summer, the world’s underlying fears about how social media giants Facebook use private data was brought to the forefront of our consciousness. Following the news that Facebook had co-operated with the US Government in supplying users’

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Is linking under attack in Europe?

Nicknamed the ‘Google Fee’, new legislation in Spain requires news aggregators to compensate publishers financially if they link to their content. Aggregators that fail to pay publishers can now be fined anywhere between €30,000 and €300,000. Spanish websites can still provide links and hyperlinks to other sites, but they will

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China ups its intellectual property game – or does it?

Intellectual property registrations increase in the East as China embraces the global IP landscape, says Wayne Beynon, one of a team of IP lawyers at Capital Law. A new report by the World Intellectual Property Organisation (WIPO) shows that the number of intellectual property (IP) filings in 2012 was significantly higher than those

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The new gTLDs: Practical tips for businesses and brands

In the second part of my series on the new gTLDs (read the first instalment here), we discuss the potential for trademark infringement that this new era of domain names has ushered in, and what companies and brands can do about it. While the new gTLDs provide new and exciting

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Sky takes on Microsoft in SkyDrive trademark infringement case

Wayne Beynon, an Intellectual Property lawyer at London and Cardiff based law firm, Capital Law, analyses the situation between the two technology giants. Sky has won a trademark infringement case against Microsoft for using the SkyDrive name for its cloud storage service. The High Court case was the first round of what

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